Tag Archives: Print Marketing

Leaflet Printing in Belfast

Leaflet Printing Marketing | Kaizen Print, Belfast

Leaflet printing is generally overlooked.  However, leaflets grab attention in such a way that they can leave a long-lasting impression on your customers.  They are brilliant for reaching a large array of customers and quickly engage them in marketing. What are Leaflets? Leaflets are an affordable and effective advertising and marketing tool.  Really they are […]

Brochure Printing in Belfast

Brochure Printing Belfast

Brochures are the salesperson for your brand that doesn’t talk.  They serve a few purposes.  They keep customers and potential clients informed about your latest products and services offered.  In addition, the brochure is a great brand ambassador.  Therefore, it is vital for your business to ensure you consider a well laid out and professionally […]

Notepad Printing in Belfast

Notepad Printing - Kaizen Print

Who doesn’t love, or at least use, a printed notepad.  The printed notepad is useful for so much of our daily lives.  Keeping track of appointments or messages, to quickly writing down someone’s contact information are just a few of the common uses of the notepad.  In addition, they are great for both distributing in-house […]

Restaurant Menu Sizes & Layouts – Belfast Printing

Restaurant Menu Printing Options Kaizen Print

There are a couple of major functions of the restaurant menu.  First, the menu informs your guests what food is available to them.  The second function would be to get your guests hungry!  A well designed and laid out menu will do just that.  In addition, the restaurant menu reinforces your branding.  As the proprietor […]

Table Tent Card Printing in Belfast

Table Tent Card Printing Kaizen Print

Doing some extra advertising and marketing within our own premises can be difficult.  This is especially true if you are a restaurant, pub or nightclub.  Ambiance is one of the more endearing factors for your customers in deciding to patronise your business.  You don’t want your décor or furnishings to be overshadowed with loud advertisements.  […]

Business Card Printing Steps in Belfast

Business Cards Kaizen Print

The right business card can create the perfect first impression when presented to a new customer.  Well-designed and printed business cards will set you apart from your competition.  This little card is your silent salesperson and reminds recipients who you are and how to get in touch.  We all want to make the perfect first […]

Design Ready Printing Belfast

Design Ready Printing Roller Banner Aware

If you are a new business or throwing your first event, chances are there are some tips you are not aware of once you have selected a print company to complete your print marketing.  Designing for online assets can be relatively easy and straightforward.  Design ready printing means something completely different.  We’ve put some tips […]

Hospitality Print Marketing in Belfast

Hospitality Print Marketing Restuarant Menu

Printing services for the hospitality sector are essential components.  They advertise the business itself for a start.  In addition, they represent your brand for your guests and potential customers.  Let’s look at the main types of hospitality print marketing and their uses. Restaurants Almost every restaurant requires hospitality print marketing.  This is to advertise its […]

Belfast Printing Options for Takeaways

While digital marketing has made printed materials feel a little less necessary, for some industries traditional print marketing remains a vital lifeline.  Takeaway marketing is one example of a sector that still utilises the power of traditional print.  It is for good reason too.  Print marketing is a fantastic way to raise awareness of your […]

Waterproof Poster Printing Belfast

Spring Marketing Outdoor Waterproof Posters, Kaizen Print

There aren’t many places more suited to waterproof posters than here.  Regular posters featured outdoors will be subjected to our indecisive weather and just fall victim to the various elements in no time.  However, marketing messages need to remain to be seen and intact.  As a business, any marketing piece in tatters does not bode […]

Vinyl Printing in Belfast

Vinyl Printing Kaizen Print

Businesses need to maximise every opportunity to market their brand.  For many businesses, windows on their premises are under-utilised but offer great opportunities.  Putting these windows to work will give your branding efforts great potential.  Vinyl printing is the perfect vehicle to maximise your branding and get your premises to assist with your marketing.  In […]

Event Marketing Tips

Event Marketing Poster Kaizen Print

Events are back!  After a couple of years with little to no events, things are scaling back to normal.  People are looking to get back to mingling, dancing and just enjoying themselves.  Events play an important role in this.  In addition, they are great for brand building.  Therefore, it is in your best interest, and […]

Business Printing Options

Business Printing Options

Starting a new venture in the business world can be daunting.  However, it is a very exciting time as well.  There are many elements to consider on the road to your grand opening.  Carving your corner in the market is key to survival.  One of the most effective ways to market your brand, product or […]

Effective Print Marketing Options

Effective Print Marketing Shelf Wobbler from Kaizen Print

For any business, providing a service to its customers is at the core.  In addition, boosting sales and revenue is crucial to the survival of a business.  One of the most effective ways to achieve the goal of boosting sales is to continually expand your market.  There isn’t a lot of ways to expand your […]

Restaurant Printing Options

Restaurant Menu Printing Options Kaizen Print

The restaurant industry is in for a boom.  Pandemic restrictions have been lifted.  Everyone is ready to get back out and enjoy a meal.  However, many owners are looking at this opportunity as a fresh start.  A refresh in your menu design and marketing materials is perfect now.  Restaurant audiences respond favourably to traditional restaurant […]

Outdoor Events Marketing Ideas

Outdoor Event Sticker & Flyer Printing Kaizen Print

With the warmer weather, we start to see more and more people walking the streets.  They are heading out to beer gardens, festivals or a park.  In addition, the proliferation of outdoor events ramps up.  For community groups, charities and even businesses, now is the time to get your organisation’s name into the hands and […]

Autumn Marketing – A Fresh Season

Autumn Marketing Ideas Waterproof Posters

There are many people who wish summer could last forever.  However, all good things must come to a temporary end.  Hot on the heels of those warm summer campaigns is the autumn marketing campaign season.  This is the season to swap out the sizzling hot colour schemes for something a bit cooler and comfortable.  In […]

Back to School – Be Top of the Class

Shelf Wobbler part of Back to School Kaizen Print

It seems early to be discussing Back to School.  Kids haven’t even finished school, let alone started their summer break.  However, now is the time businesses commence working on a robust marketing campaign.  This year’s season will be very different from the previous two years.  Now is the time to be reviewing past campaigns.  Start […]

Fabric Media Wall Makes It Easy

Printed Marketing - Fabric Media Wall

If this blog could be subtitled, it would be ‘Last Night a Fabric Media Wall’ saved my life.  I write about a lot of products offered here at Kaizen Print.  I can’t say I’ve used everything I’ve written about.  However, I was inspired to write about my experience with a Fabric Media Wall.  I expected […]

Outdoor Advertising Benefits

Outdoor Advertising PVC Banners

Spring has finally sprung.  Our evenings will be filled with more daylight.  Everyone is looking forward to the extra sun and warmer temperatures.  Winters just seem so more hectic.  We can’t relax when it appears to be bedtime before we finish school or work.  Everybody is ready to spend some time outdoors and soak up […]

Poster Printing Options

Poster Printing - A1

There’s a good reason you see posters everywhere you look.  Posters are one of the most cost-effective forms of advertising on the market.  They are utilised by charities, businesses and all matter of organisations.  These organisations utilise posters because their message can be spread easily, far and wide.  In addition, poster printing is an extremely […]

Business Stationery Benefits

Business Stationery | Kaizen Print

Business stationery has a subtle, yet massive impact on brand awareness.  You may not realise it, but it keeps up brand awareness.  In addition, it doesn’t have to be part of a concerted marketing campaign.  This stationery will keep working for your business every day of the year.  Therefore, treat business stationery with the utmost […]

Letterhead – The Necessities

Letterhead Kaizen Print

Letterhead is a piece of business stationery.  It is used for official communications from a business.  However, letterhead is not merely a piece of paper used to type up letters.  It is one of the more important elements of a brand.  In many cases it is one of the first impressions for a brand to […]

Spring Marketing – Time for a Refresh

Spring Marketing Outdoor Waterproof Posters, Kaizen Print

Spring is just around the corner.  Fresh blooms drive out the winter blues.  While some businesses have prepared and already planned their marketing to turn over with the new season, it isn’t too late if you haven’t got your spring marketing materials finalised yet.  The folks at Kaizen Print have you covered with a quick […]

QR Codes – Track Your Performance

qr codes menu | Combining Print and Digital

We are living in an era where the phone rules our lives.  As technology continually evolves, we grow increasingly reliant on our devices.  In other words, we would be absolutely lost and unable to cope without our phones.  We want information immediately and with little effort.  In addition, businesses are looking to satisfy that need […]

Print Marketing Options to Grow Business

Printed Promotional Products Kaizen Print Feathered Flag

The competition is tough and fierce these days.  Rapidly changing technologies means businesses have to be constantly transforming.  The focus of all the transformation lies mainly in the digital world.  Businesses and organisations have been focusing on digital as the way forward and to tap into the younger market.  However, while everyone tries to adapt […]

Print Advertising is Still Vital for Success

Leaflet Printing Marketing | Kaizen Print, Belfast

While it may seem that digital marketing campaigns are the only way to market today, the reality couldn’t be further from the truth.  There are advantages to digital marketing for sure.  However, traditional marketing campaigns also have their own unique advantages.  Central to success for any advertising today is a co-ordinated Omni-channel approach, combining both […]

Magnetic Signage – Messages on the Go!

Magnetic Signage Printing | Kaizen Print

You see them peppered through the traffic.  Vehicle doors adorned with advertising for a service or even just a company logo.  What is allowing for this travelling advertising?  Well this little miracle worker is magnetic signage.  It’s a brilliant way to get your brand, promotion, service or event advertised while on the go.  These signs […]

Get Ready for Summer Marketing

Summer Marketing Forecourt Overbags, Kaizen Print

It seems the days are too short to start talking about summer marketing campaigns.  However, it’s not too early to get a jump on your summer plans.  Having a robust campaign ready in advance affords your business the time to focus on any last minute surprises.  It is advisable to have any marketing materials printed […]

Hospitality – Fresh Start & Welcome Back

Hospitality Print Marketing Restuarant Menu

Aside from the health sector, is there another industry that has been more impacted by the pandemic than hospitality?  The sector has been on the forefront of innovation and resilience in the eye of deep societal change.  In addition, the lack of global travellers has impacted all businesses.  The sector has largely had to rely […]

Folded Flyer Options for the New Dawn

Folded Flyer Printing Kaizen Print

It’s been two long years for everyone and especially for businesses.  However, things are starting to look up.  While we may be a bit off from ever being back to what we thought of as normal, some hope is on the horizon.  Restrictions look to be getting relaxed.  Before we know it, spring will arrive.  […]

Printed Envelope Printing for Success

Printed Envelope - Kaizen Print

The coming of the digital age has witnessed a trend away from physical marketing.  However, as more of us attempt to dig ourselves from under overloaded email inboxes, physical media marketing campaigns might be the only way to get through.  Therefore, the printed envelope is a key component of any physical marketing play.  In many […]

Presentation Folder Tips and Benefits

presentation folder - kaizen print

The presentation folder has been keeping brands and businesses in a good line since their inception.  Utilising the presentation folder at its full potential is not only good for your business; it’s good for you and your employees.  These folders can be worthy brand ambassadors.  In addition, they can keep your documents organised and ready […]

Large Format Printing For a Huge Impact

Large Format Printing Options - Kaizen Print

What exactly is Large Format printing?  Is it exactly what it sounds like?  You might be asking yourself if large format printing is right for your business.  The truth is large format printing is one of the most effective ways to promote an upcoming event, product or service.  In addition, it is capable of standing […]

Business Stationery – Refresh Your Introduction

Business Stationery | Kaizen Print

Businesses want results.  It is the reason that companies are initially founded.  The first step in realising results is the presentation your business offers to customers, actual and potential.  While your product or service may be central to the business story and success, business stationery is often the first impression you give to potential clients.  […]

Valentine Marketing – Entice Impulse Purchasing

Hospitality Print Marketing Restuarant Menu

As we enter the final weeks of 2021 it’s not too early to start planning for the next big occasion.  Valentine’s Day will be here before any of us know it.  Many businesses have started the planning for their Valentine’s Day marketing.  And why not?  According to Internet Retailing, consumers in the UK will open […]

Notepad & Desk Pad Printing – Ideal Marketing Gifts

The New Year is fast approaching.  A new year can only mean a new batch of fresh office and personal stationery.  However, is there a more essential component of this stationery update than the notepad or desk pad?  Every office has them as does every home office.  They are ubiquitous and that does not seem […]

Everything you need to know about booklet printing.

Everything you need to know before ordering A4 and A5 booklets and brochures

We here at kaizen are experts when it comes to all things print, we have put together this extensive guide to help you master the art of the booklet. Whether it’s designing or simply printing we want to answer all your questions and teach you everything you could possibly want to know about designing and […]

The Myths about Print Marketing

Within the print industry, especially over the past few years with the rise in popularity in digital media and digital marketing, a few myths have begun to arise. However, within this article we are going to take a look at some of the major ones and let you know that this is all they are; […]

How do presentation folders work?

Presentation folders are a force to be reckoned with when used correctly, separating you from peers or competitors. Perhaps you have an internal proposal? A presentation folder can help sway people to see your side of the argument using facts and figures to help shape opinion. It’s no wonder our presentation folders are so popular! […]