Where Does Print Marketing Fit in Today’s Digital World

Print marketing | Kaizen Print, Belfast

Print marketing is often thought of as being old hat when it comes to marketing. Many marketers at all levels still often misguidedly dismiss or forget about print believing it to be redundant in today’s digital age.  When putting together campaigns many marketers will think, how can we make this as innovative and forward-thinking as […]

Bespoke Print Marketing & Its Advantages

Bespoke Social Distancing Material

Bespoke print marketing has a number of advantages that every marketer should be aware of. Depending on the objectives of your upcoming marketing campaigns, print marketing should always be a consideration.  Print marketing is a fantastic and flexible marketing option and offers distinct advantages that online marketing cannot. In extension to this, bespoke print marketing also […]

Shelf Wobblers- The Perfect Marketing Tool

shelf wobblers | kaizen print

We are living in a digital technology era where all individuals, businesses, organisations, and industries are extremely influenced by digital technology. Today, for executing any type of activity, we need either a smartphone, tablet, or personal computer. Without these gadgets, we cannot imagine ourselves in this modern world. In real sense, digital technology is the […]

What is a Presentation Cheque?

presentation cheque | Kaizen Print

Large presentation cheques are a fantastic way for both private organisations and charities to promote fundraising activities to a huge audience outside each of their respective organisations. By their nature, a large presentation cheque is oversized and is therefore suitable to create an eye-catching PR photo opportunity. One that can be used right across all […]

Why Should Restaurants Invest in Disposable Menus?

disposable menu

Disposable menus are the safest option to reduce any type of contact between the customers. Therefore these menus are the need of the restaurants these days. Many state governments issued strict guidelines for restaurants in which they mandated the uses of disposable menus and restricted the other touchable menus. Obviously, this step is taken by […]

Tracking Your Print Marketing – The Why & The How

Print marketing | Kaizen Print, Belfast

Whether it’s digital or in print, your marketing campaign is only as successful as the metrics that generated from your strategy. One of the reasons that digital marketing has become so effective is due to the large amount of tracking points that can be collected. Unfortunately, many marketing teams believe that tracking can only be […]

Using QR Code Menu Discs at Your Restaurant

Marketing | Combining Print and Digital

As restaurants across the country reopen, many are grappling with a tough question: how to provide a quality experience with minimum physical contact between customers and staff. There were already a number of contactless solutions out on the market before the pandemic began. For example, contactless payments and curbside pick-up have been a part of […]

Why Do You Need To Hire Commercial Printing Services For Your Marketing Campaign?

Print marketing | Kaizen Print, Belfast

If you are planning for any marketing campaign for your business or brand all your efforts are incomplete without commercial printing services. Commercial printing online is required to advertise your brand products or business services through customized prints. People consider that brochures, flyers, banners, and posters are the old ways to promote any business. They […]

Social Distancing Floor Stickers- Playing a Vital Role to Prevent the Spread of COVID 19

Social Distancing Floor Stickers - Kaizen Print

Since December 2019, the world has been badly suffering from the lethal pandemic COVID 19. It has stopped everything from daily routines to business and legal operations all over the world. If someone is constantly doing its operations, they are medical staff (nurses, doctors, and medical scientists). They are putting their best to cure the […]

Social Distancing Print Products That Are Gaining Popularity in COVID Times

Social Distancing Print Material

Bad times are like occasions that teach you lessons. If you are a good learner, you would learn so many things that could definitely lead to good times. Today, everyone is fighting with bad times due to COVID and looking for new opportunities to lead a safe and healthy life. Businesses have been badly affected […]

Magnetic Signage

Magnetic Signage Printing | Kaizen Print

Whether you have been thinking about getting magnetic signage for your business, or you  have no idea what it is and the benefits it could have for your business – Then look no further.  We have written this blog post to help you understand exactly what magnetic signage is and why you should consider it […]

Disposable Menus

Disposable Menu Printing | Kaizen Print

Responsible Sourcing in the New Era of Hospitality Over the past 10 years, there has been quite rightly a downward trend in the print of disposable menus for restaurants. Many of our customers favoured our extra heavy laminate menus, as these provide better value for money over the cycle of the menus life. However, in […]

Why Feather Flags are the Perfect addition to your corporate day

Feather Flags / Kaizen Print

If you are looking to make an impact on your next corporate day then feather flags are a great option. Also known as feather banners, teardrop flags or flying banners – feather flags are a means of catching the eye of your target audience.  First off, what’s so special about feather flags? They’re effective Feather […]

Using Feather Flags at your Next Business Event

Feather Flags / Kaizen Print

Feather flags are a great addition to any business event as they are a cost-effective but powerful means of grabbing attention. Also known as feather banners, teardrop flags or flying banners, feather flags tick a number of boxes. Feather flags are the ideal addition to your business event because they are; Feather Flags are Cost-effective […]

3 Different Ways to Advertise Your Business on St Patricks Day

A4 Booklet Design and Booklet Printing

With St. Patrick’s Day quickly approaching, your business has an opportunity to capitalise on some festive holiday marketing. Whether it’s promoting St. Paddies Day events at your bar, or advertising a St Patricks Day promotion at your cafe – there are plenty of different ways you can market your business on or around St. Patrick’s […]

Corporate Brochures – Are they Still Relevant?

brochure printing | Kaizen print Ireland

For businesses working the trade rather than directly to the consumer, there are a few differences in approach. Businesses advertising their services to other businesses tend to assume a certain level of understanding in regards to the area in which they are working.  For instance, a supplier of chefs equipment might go into more detail […]