Roller banner basics: Your most frequently asked questions

It’s our pleasure to help our customers understand our products better. There should be no mystery in print. With this in mind we have started to develop posts around our most frequently asked questions on each of our products. Our first product is one of our most popular and for very good reasons. Roller banners…

A Guide to Creating Hair Salon Gift Vouchers

Gift vouchers are a great way to bring in new customers to your business, and although many salons don’t appreciate their potential, gift vouchers are a very effective way to increase sales as well as marketing opportunities. Who doesn’t want to enjoy a treat to a relaxing hair treatment and pampering?   Unfortunately, gift cards don’t sell themselves, and if there is…

How can well designed and printed gift vouchers benefit your business

If your business is not currently offering gift vouchers then you could be missing a BIG opportunity. It goes without saying that word of mouth is critical for your business. So, what better way to offer your customers a means of sharing your brand and product, than by offering your customers a beautifully designed gift voucher?  Happy customers love to…

A printer’s guide to designing effective presentation folders

Presentation is everything when it comes to business. Whether it’s pitching to a prospective client, presenting your products to potential customers, or providing educational or informative documents at an exhibition show, the last thing you want is to leave your audience with a bad first impression.   Having a nicely designed, high quality, and on-brand presentation folder to hold your important…

3 tips for printing successful car dealership service wallets

So just how important is a service wallet to your customers really… after all, it’s just a folder to keep more important documents in, right? Wrong… Your service wallet is both an advertising opportunity, and a reminder of the quality that your customer has just invested in.   It’s vital therefore that you don’t let standards slip when it comes to details…

How to Decide Which Marketing Materials to Use

There’s no denying that the rise in the use of digital marketing has made printed marketing materials feel a little less necessary. However, here at Kaizen Print we know that the perfect marriage of print and design equals sales. We’ve helped many businesses to grow through creating printed materials designed with their customers in mind….

How Will Gift Vouchers Bring you a Positive ROI?

People love a good bargain. They also love free stuff. Selling gift vouchers and gift cards is a great way to boost business and market, all at the same time. Whether you offer a two-for-one incentive, a percentage off a purchase or a free item with purchase, they remain a viable investment. Not only do…

Digital Printers in Belfast

Since 2009, kaizen print have been a leading digital printer in Belfast, providing all manner of large format, litho and digital printing for businesses and individuals across Northern Ireland, ROI and the rest of the UK. Our core product range focuses on small format printing, large format printing, display products and a wide range of…

How Can PVC Banners Help Your Business?

When it comes to the advertising of your business, PVC banners might not appear to seem the most efficient method nowadays, with so many companies advertising online.  However, don’t be fooled! PVC Banners or Vinyl banners are a fantastic way to get your brand out there and are actually more effective than you think.  PVC banners offer your business daily exposure, and if placed in the right…

Paper Weight. Why is it so Important?

Paper weights matter. We aren’t talking about that green monstrosity you have to keep on your desk that your kid made. The one that you still don’t know what it is because he cried for 20 minutes when you called it a frog. No, the other kind. We mean the weight of the paper itself….

Brochures: Size Guides Perfect for your Audience

Are you thinking of using brochures to meet your business’s needs?  If so, brochures are a great option to meet a wide range of goals and ideas you might have in mind.  That being said, have you taken time to think about the size of your brochures?  Have you considered what sizes would be most…

Weddings: The Benefits of Personalised Stationery

Planning a wedding is a wonderful time in your life. It’s also very stressful. You want everything to be perfect. Often, people think about the invitations but forget about the other stationery items that are also needed.  From Save The Date to Thank You cards, why not have them all personalised? It makes it so…

Car Dealerships: Print Covered

Owning a car dealership requires its own special brand of marketing. Getting your clients into the store is one step, but what about once they are there? We have you covered. We make custom made products to continue with your brand and your good name. Extend the professionalism right down to the keys, setting you…

How to Make Sure You Stand Out At a Trade Show

If you’re a business who attends trade shows in order to generate a large number of sales, how are you going to stand out against the other businesses in the room? The best space at an exhibition can cost a large amount of money, money that you may not have. You could secure a standard…

How to Effectively Promote a Hair Salon

Are you thinking of starting a venture and opening your own hair salon? Do you already have a hair salon and are wondering how to get more people on your seats?  At Kaizen Print, we regularly work with clients in the Hair and Beauty industry on print and design. We’ve helped promote salons for many…

How to Create a Coherent Brand on Social Media

Here at Kaizen Print, we work with clients in various industries and businesses. We offer a wide range of services that can help business create a coherent brand, such as Logo Design and Brand Creation because we love seeing a brand come to life! In today’s digital landscape, the need for a brand to stand…

Business Cards: Extend Your Personal Brand

business cards, bespoke, custom made, custom cut, printing, belfast, stationery

Using business cards can be traced back for years. It was an effective and elegant way for people to present themselves, be remembered or introduced. It’s still effective today.  The best part about using business cards today is the range and freedom you have to get creative with them. They are an excellent way to…

Brochures: How Much Information is Too Much Information

Brochures can be immensely beneficial to you and your business; however, it can be tough to know precisely what information should be included and to what extent.  Of course, you want to give consumers the information they need about your business and its merchandise, however, you don’t want to overwhelm them with too much.  It’s…

Top 5 Design Tips for Beginners

graphic design belfast

So, you’re interested in design. Maybe you’re looking for some inspiration for a project and are left feeling overwhelmed with where to start, or perhaps you’re about to take the leap into design and sign up for a course. Well, you’ve come to the right place. Here at Kaizenprint, we know that great design sells….

Tips for Designing an Inspiring Menu

At Kaizenprint we believe that design is just as important as print. As well as offering an outstanding high-quality in-house design service, we want to help you get the most out of your individual design work. Our talented graphic design team have created countless menus, some of which can be seen here for some inspiration:…

3 Ways to Improve the Format of your Business Card

business cards, bespoke, custom made, custom cut, printing, belfast, stationery

Recently, there has been uncertainty surrounding the need for Business Cards in today’s business world. Most business now takes place digitally; from signing a contract, to taking meetings on Skype. However, at Kaizenprint we believe the Business Card still has relevance!  We’ve all been there. You start speaking to somebody and say you will email…

5 Creative Ideas for Loyalty Cards

At Kaizenprint we love creating brands, strengthening customer relationships and helping businesses. A way of strengthening customer relationships can be through loyalty programmes. They increase retention, encourage repeat purchases and can lengthen relationships. Customer experience is created by delivering positive customer experience and by providing unquestionable value to a customer through your product or service….

How to Set Your Folded Flyer Brochures up for Print

Folded flyer brochures are an ideal choice for handouts and sales items. An effective method to deliver your message, promotion or use for new product information. If you are considering a folded brochure, they need to be set up properly in order to come out properly. Custom made flyers are the perfect choice, as you…

What are Presentation Folders?

They are folders, with presents! It’s right there in the name! Well, it can be. Presentation folders are a great item you should never be without. They are a folder, complete with inside pockets and space for your (or someone else’s) business card.  They are perfect for any type of meeting or event. They are…

Top Tips for Printing a Flyer

Leaflets or flyers are an important part of any businesses marketing materials, as they are quick and cheap to print. However for them to work it is important that they are printed correctly, or else it will have been time and money wasted. Within this article, we will look at the top tips for printing…

How effective are Presentation Folders

interlocking presentation folder with inserts

Presentation Folders are one of the mainstays within businesses, whether they are being brought to meetings, conferences or internally to hold company policies. However, aside from this just how effective can Presentation folders be? Within this article we are going to look at exactly that, hoping to give you a little more insight and knowledge…

How best to set up Presentation Folders for printing

Presentation Folders can help you stand out from the crowd, whether it is a small meeting or a large conference with hundreds of people. However, this is only if they are done the right way.  Before going ahead with Presentation Folders, it is important that you understand how they need to be set up beforehand,…

Folded Flyers – know your fold

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Flyers are a great resource for businesses they’re a cost-effective way to get across short snippets of info, keeping costs low and engagement rates high. One way of making your flyer exciting is by introducing a neat little fold into the mix, making the information more digestible and exciting to read. When it comes to…

Common Mistakes with Booklets and How to Avoid Them

Booklets can be a great, useful asset in a variety of ways—if they’re done correctly.  If you happen to be new to booklets, it’s important you have an idea of what to avoid and why.  This can save you an enormous amount of time, effort and of course, money!  Take time to educate yourself on…

Kaizen Weddings: 2019 Stationery Trends

Here at Kaizen Weddings we always want to keep up to date with what is going to be in trend this coming year and as such we have written the following article letting you in on all of the latest Stationery Trends for 2019. Using Illustrations on Wedding Stationery This is something that we have…

Top uses for Folded Flyers

Standard flyers are great for when you have a small amount of information that you want to distribute quickly and over a large area. However, what about the times you have more to say? The last thing you want to do is overload your standard flyer with copious amounts of information, as people won’t want…

Business cards: Be bold, be bespoke

business cards, bespoke, custom made, custom cut, printing, belfast, stationery

Consumers have really never had it easier, in 2019 we live in such a competitive environment and while that’s great for the customer, as they have more choice than ever before, brands really have to think outside the box in order for their business to succeed. There is one way to successfully do this; bespoke…