Category Archives: Marketing Your Business

Business cards: Be bold, be bespoke

business cards, bespoke, custom made, custom cut, printing, belfast, stationery

Consumers have really never had it easier, in 2019 we live in such a competitive environment and while that’s great for the customer, as they have more choice than ever before, brands really have to think outside the box in order for their business to succeed. There is one way to successfully do this; bespoke…

Everything you need to know about booklet printing.

Everything you need to know before ordering A4 and A5 booklets and brochures

We here at kaizen are experts when it comes to all things print, we have put together this extensive guide to help you master the art of the booklet. Whether it’s designing or simply printing we want to answer all your questions and teach you everything you could possibly want to know about designing and…

New Roller Banner Sizes

Whenever you consider roller banner printing for your business it’s always wise to consider the use of the roller banner and the specific intent you want it to follow: Key reasons to put up roller banners include: To inform customers of new products, services or promotional offers To provide identification or way finding in offices…

Setting up your Magnetic Media Wall

Here at kaizenprint.co.uk we are happy to be able to offer you Media Walls as one of our print products. These are perfect for any of you who happen to be setting up at trade shows or other such events, as they are big and will present your brand for everyone to see. However we…

Do Business cards work?

Business cards date back to the 17th century and were a necessity to help customers find businesses and what they did, they even included a map so people could find the place of business. Here today at Kaizen we still understand the impact a business card can have on your business.  Even though we live…

Personalised calendars: Keep your office running smoothly

Good time management and timekeeping skills are essential in the office, if you fail to manage your time well your business and work relations will take the brunt of the damage which is obviously unwanted. There are ways in which you can increase time keeping skills in your office either for yourself or your employee’s…

Personalised calendars, what are the benefits?

Calendars dictate our everyday, as creatures of habit we stick to schedules to make our work flow digestible and certain dates each year mean a lot to us, such as birthdays, national holidays and anniversaries. Calendars are an important part of our everyday lives but yet they go almost completely unnoticed, installed in our phones,…

The Myths about Print Marketing

Within the print industry, especially over the past few years with the rise in popularity in digital media and digital marketing, a few myths have begun to arise. However, within this article we are going to take a look at some of the major ones and let you know that this is all they are;…

How do presentation folders work?

Presentation folders are a force to be reckoned with when used correctly, separating you from peers or competitors. Perhaps you have an internal proposal? A presentation folder can help sway people to see your side of the argument using facts and figures to help shape opinion. It’s no wonder our presentation folders are so popular!…

Calendar types: what works best for you

Calendars are a highly useful product, even as the digital age takes over and most people have a calendar on their phones or on their computer the printed calendar shouldn’t be underestimated. Printed calendars come in lots of different shapes and sizes and most people have one in their office or in their homes, and…

Thank your customers with a branded calendar

Clients mean a lot to your business regardless of what sector you are in, retail or catering whatever it may be customers and suppliers and others you collaborate with are the ones that keep things running smoothly ensuring your business stays afloat. For all that support they give you, you should give something back. A…

Business cards – The silent sales team

When someone asks you ‘what do you do?’ responding can sometimes be quite awkward, you don’t want to drag it out into a long conversation and bore them, neither do you want to be to technical and completely lose them in a tonne of jargon that they don’t understand. This is where your little pocket…

Desktop calendars: stay ahead of the competition

Desktop calendars are one of our favourite and most popular products around the new year, each year we design our own and send them out to our customers as a way of saying thank you for their custom, they really give you the opportunity to stay ahead of the competition and ensure customers are always…

Christmas cards: The perfect product for your Photography business

Christmas cards are a big part of the holiday celebrations, sending a Christmas card is seen as a kind and considerate thing to do and many people take part in the tradition. However, on the high street there is relatively few places to buy Christmas cards that are specific to your region or area or…

When to use presentation folders

It can be a little bit daunting when giving a presentation or proposal, how to ensure people are engaged and listening, that all the information is being received and your doing well. A presentation folder can be a great aid to a presentation it creates the impression your very organised and confident in the area…

USP – What is it and discovering yours

When any company launches a new product or service they are going to want to brag about it, as this is how you get customers in and buying it. However most of the time it isn’t just as simple as shouting “We have a new product! Look here” as more often than not, customers will…

Get The Most From Your Business Cards

Business owners across the land all want the same thing: For their business to be successful. It’s the reason they start their businesses, to taste that success and bring clients and customers products or services that they will need and want. To get there, most might think of focusing solely on sales and how best…

5 Reasons You Need Presentation Folders

Nobody likes to be disorganised. Especially when you have an important meeting or presentation. However, what’s worse, is being organised but not taking better care of your work. You might have a great presentation, that even you know will knock your meeting out of the water. However, once it’s printed, it’s shoved in a polly…

Roller banners are an investment, not a cost

There’s a mindset among entrepreneurs that set us apart from the crowd. We view our expenditure as investments and not costs. True there is always a cost for your marketing materials, but each purchase you make should in return generate value for your business or “a return for your investment”. Roller banners like many others,…

How does contravision work?

What is contravision? Contravision is a printable self adhesive window vinyl, that allows for a clearly visible message to be seen on the outside, with the visibility from the inside remaining relatively unchanged. In other words, you can clearly see through your window from the inside, but from the outside looking in, your window looks…

Roller Banner Printing for McGuigans Wines

We love print and we love wine and when the two get combined through the printing of roller banners, we are…well let’s say overjoyed and leave it at that. McGuigans range of premium wines hail from Australia and around the world, the name is synonymous with Australian wine making. We had the pleasure of meeting…

7 Incredibly Important Tips on Promoting Your Event Professionally

If you’re a business owner looking for tips on how to promote your event, Kaizen Print is here to help. When utilising your marketing spend, it is essential to know what works and what doesn’t, so as to avoid costly expenses and ensuring your get the best value for your money. Marketing events are a…