Category Archives: Business Advice

Common Mistakes with Booklets and How to Avoid Them

Booklets can be a great, useful asset in a variety of ways—if they’re done correctly.  If you happen to be new to booklets, it’s important you have an idea of what to avoid and why.  This can save you an enormous amount of time, effort and of course, money!  Take time to educate yourself on…

Business cards: Be bold, be bespoke

business cards, bespoke, custom made, custom cut, printing, belfast, stationery

Consumers have really never had it easier, in 2019 we live in such a competitive environment and while that’s great for the customer, as they have more choice than ever before, brands really have to think outside the box in order for their business to succeed. There is one way to successfully do this; bespoke…

Common Print mistakes and how to avoid them

When it comes to printing, there is a lot more that goes into it than you might think, and also a lot more mistakes that people make, that makes the process harder than it has to be. Within this article we are going to take a look at the most common mistakes people make and…

The In’s and Out’s on Presentation Folders

Presentation Folders are great, but what exactly are they? What are their uses? How should they be set up for print? A lot of questions, but you can find out everything you need to know right here

Everything you need to know about booklet printing.

Everything you need to know before ordering A4 and A5 booklets and brochures

We here at kaizen are experts when it comes to all things print, we have put together this extensive guide to help you master the art of the booklet. Whether it’s designing or simply printing we want to answer all your questions and teach you everything you could possibly want to know about designing and…

Do Business cards work?

Business cards date back to the 17th century and were a necessity to help customers find businesses and what they did, they even included a map so people could find the place of business. Here today at Kaizen we still understand the impact a business card can have on your business.  Even though we live…

The Perfect Business Stationery Bundle

When you run a business, whether you are just starting out or you have been going for a few years now, it is important that you keep yourself right and have all of the stationery that is going to help you get your name out there and also seem professional to your clients and customers….

Personalised calendars: Keep your office running smoothly

Good time management and timekeeping skills are essential in the office, if you fail to manage your time well your business and work relations will take the brunt of the damage which is obviously unwanted. There are ways in which you can increase time keeping skills in your office either for yourself or your employee’s…

Personalised calendars, what are the benefits?

Calendars dictate our everyday, as creatures of habit we stick to schedules to make our work flow digestible and certain dates each year mean a lot to us, such as birthdays, national holidays and anniversaries. Calendars are an important part of our everyday lives but yet they go almost completely unnoticed, installed in our phones,…

Workplace Harmony – What is it and how to achieve it

Every business or office, whether it is full with 5 people or 50 people, are there own little worlds, with people from different cultures. Everyone working there is going to have their own personality, as such some may be more outgoing than others. Some may gel with their team immediately, while for others it may…

How do presentation folders work?

Presentation folders are a force to be reckoned with when used correctly, separating you from peers or competitors. Perhaps you have an internal proposal? A presentation folder can help sway people to see your side of the argument using facts and figures to help shape opinion. It’s no wonder our presentation folders are so popular!…

Calendar types: what works best for you

Calendars are a highly useful product, even as the digital age takes over and most people have a calendar on their phones or on their computer the printed calendar shouldn’t be underestimated. Printed calendars come in lots of different shapes and sizes and most people have one in their office or in their homes, and…

Thank your customers with a branded calendar

Clients mean a lot to your business regardless of what sector you are in, retail or catering whatever it may be customers and suppliers and others you collaborate with are the ones that keep things running smoothly ensuring your business stays afloat. For all that support they give you, you should give something back. A…

Business cards – The silent sales team

When someone asks you ‘what do you do?’ responding can sometimes be quite awkward, you don’t want to drag it out into a long conversation and bore them, neither do you want to be to technical and completely lose them in a tonne of jargon that they don’t understand. This is where your little pocket…

Business cards – what cardstock to use

Kraft paper, silk, uncoated, matt and gloss or unlamented. When it comes to what cardstock to use here at kaizen you really are spoilt for choice, but with so many choices how do you go about picking the right one? After it all it is your business card so you want it to be absolutely…

The Best Software For Designers

Aside from Kaizen Print, we also have a team of designers that make up our other business, Kaizen Brand Evolution. It is here that we focus on getting the right design for your printed materials. But it isn’t just that, as we are often tasked with Branding, Web Design, Logo Design among others. To do…

When to send a Christmas card

The holiday period is a time of great happiness and joy, intended to be spent with the family relaxing and over indulging but it doesn’t always pan out like that the holiday period can also be a time of great stress, running about last minute to get presents, buying the turkey and post all your…

5 Uses for Brochures in your Business

Here at kaizen we understand that brochures can be vital in setting your business apart from any competitors. Here’s 5 very broad examples on how a brochure can help you regardless of what your business involves:     Showcase     Set the tone     Sell     Inform     Persuade Showcase Firstly and foremost a brochure can be used to showcase your…

Christmas cards: The perfect product for your Photography business

Christmas cards are a big part of the holiday celebrations, sending a Christmas card is seen as a kind and considerate thing to do and many people take part in the tradition. However, on the high street there is relatively few places to buy Christmas cards that are specific to your region or area or…

Tips For Designing Letterheads

When working in a business environment and the need to contact clients is there, it is safe to assume that you are going to have the need for letterheads at some point. Even if you don’t send many letters to your clients, they are always good to have, as you can quickly write down notes…

When to use presentation folders

It can be a little bit daunting when giving a presentation or proposal, how to ensure people are engaged and listening, that all the information is being received and your doing well. A presentation folder can be a great aid to a presentation it creates the impression your very organised and confident in the area…

USP – What is it and discovering yours

When any company launches a new product or service they are going to want to brag about it, as this is how you get customers in and buying it. However most of the time it isn’t just as simple as shouting “We have a new product! Look here” as more often than not, customers will…

Why Booklets Are An Effective Marketing Tool

Here at kaizenprint.co.uk we love booklets, and with printing hundreds of thousands (possibly millions) of booklets, we’d even go so far as to say we are experts. We know for many, that utilising booklets for their marketing can seem daunting due to the work involved and the investment in design and print. We use booklets…

5 Tips To Get The Most From Your Business Cards

Learn How To Get The Most From Your Business Cards At kaizenprint.co.uk, we consider ourselves experts in the creation of perfect business cards. We have a wide range of paper to choose from including Standard, Luxury, Laminated and  Kraft. Over the years, we have helped many a young start up and even some more experienced…

Q3 – Is your business on target?

Are you on target? As we move into Q3 of this financial year, it’s usually a good time to look back on the past 6 months and see where your business is performing. Those targets that you set at the beginning of the year, are you meeting them? Are you exceeding expectations? Or, are you…

Why Business Cards Are The Ultimate Marketing Tool

As a business owner it’s more than likely that you have business cards. Maybe you’re a start up and that’s your way of letting people know that you’re out there. Or perhaps you own a well established business, and the business cards you own are your old ones? Furthermore, maybe you work for a recruitment…

Why Brochures Are An Effective Marketing Tool

Brochures, we all know what they are. Certainly where I live they are used quite a lot to inform you about upcoming events in the town. Or perhaps you have been got one when calling into travel agents? They will infor you of certain villas, hotels or resorts at the destination you are looking at….

Cheap marketing for start ups

kaizen print

Starting a business is a mammoth task. We know, we’ve been there ourselves and with customers at every stage of the startup process. We have worked with hairdressers, restaurants, vets and helicopter schools over the years and the skills we have acquired from all the different industries, can most definitely apply to your business. Marketing…

Starting a Business? Develop your brand

kaizen print

As graphic designers in Belfast, we have had the pleasure of helping to launch hundreds of businesses throughout our careers. From beauty salons to burlesque dancers, we’ve seen it all (obviously not in the case of the burlesque dancers) and our first chat with many of these business people is about their brand and the…