Businesses want results. It is the reason that companies are initially founded. The first step in realising results is the presentation your business offers to customers, actual and potential. While your product or service may be central to the business story and success, business stationery is often the first impression you give to potential clients. Therefore, it is essential to ensure your business stationery gives that perfect introduction to your business.
Business stationery is an essential element for every business for a couple of key reasons. First, they give a professional appearance. In other words, they show you mean business and give you more credibility.
Second, business stationery is a great introduction and shows you are in business for the long haul. The fact that you have ordered business stationery illustrates intent for your business to be long-term. Investment in business stationery illustrates the value you put into not only your product or service, but into the business presentation. Therefore, potential customers will feel more comfortable doing business with you.
Business Stationery at Kaizen Print
At Kaizen Print, we have been printing business stationery for businesses, organisations and charities in Belfast, Omagh and throughout Northern Ireland. We have a wide array of printing options for your business but let’s look at some key components for your business stationery.
Bespoke letterhead is one of the simplest forms of your business stationery. The majority of businesses use letterheads for professional interactions. In addition to helping you convey professionalism, letterheads have a few other benefits.
Letterhead will aid you in creating a sense of reliability and trustworthiness. In other words, letterheads tell your customers or clients that your company is real, along with other pertinent contact information.
Letterheads increase brand awareness. Customers will immediately recognise your business when they see the logo. Your company’s name and contact information is essential to facilitate conversion.
Letterheads portray the company as professional. It offers a corporate view of your business. A professionally done letterhead gives customers the sense of your professionalism.
At Kaizen Print we only print letterheads on a premium 120gsm uncoated paper stock. This ensures consistency across your stationery. We print in A5 and A4 size but as a general rule, letterheads are A4 in size. In other words, we take letterhead printing seriously, and you should consider adding professionally printed letterheads to your business stationery.
Printed envelopes are the finishing touch to the delivery of marketing materials and documents. In addition, they are the first thing seen by the recipient. Often overlooked, professionally printed envelopes help open rates increase dramatically. They are an essential component to any complete marketing campaign.
All our standard envelopes are of the peel and seal variety. Therefore, you won’t have to worry about lick seals and will make for easy posting. However, our envelopes can only be printed on one side. They are printed in the following sizes: DL, C5 and C4.
Custom printed notepads are another essential component of your business stationery. They are the perfect solution for getting your brand on your customers’ desks. Our notepads are available in A6, A5 and A4 sizes. In addition to your own business use, they can be given to customers or clients as gifts to keep your business top of mind. We also offer industry specific notepads. Contact us if you are looking for a notepad specific to your industry.
Compliment slips are the perfect complement to your business stationery. They are a functional bit of paper that most business need. We print single or double sided in full colour on 120gsm uncoated smooth stationery paper. Avoid sending out a negative message. In other words, ensure your business is represented in the best light.
More Business Stationery Considerations
Two things not explicitly considered business stationery but are essential complements to your professional range of materials.
The business card can create the perfect first impression. They can say so much about your business so don’t take them for granted. We have a range of personalised business cards. We offer only the highest quality business cards that truly reflect your business.
File all your printed stationery and keep documents safe with our Presentation Folders. They are a cost-effective method of brand promotion. In addition, they keep relevant materials organised and help make an impact.
Refresh Your Business Stationery
With the dawn of the New Year, it may be time to look at refreshing your business stationery. In addition, if you are a new business trying to establish itself in the marketplace, introduce yourself with a range well suited to give you the professional edge.
Regardless of where you are at, Kaizen Print have you covered for all your business stationery needs. If you need a bespoke design for your materials before they go to print, we have a team of expert designers who would love to speak with you.
Get in touch by emailing us via our contact form or by calling 028 9002 2474.