A business card works as a first impression for your business. You may have a perfect business website, great logo and other visual assets, but having a poorly designed business card can ruin all the reputation of your business. It should look professional. To make it look professional, you must focus on its designing works….
Author Archives: kaizeninspire
Why Send Christmas Cards? Christmas cards are an essential part of the Christmas tradition and have been for over 150 years. For many though not a lot of consideration goes into buying a Christmas card just the standard card does, but when thought and consideration goes into designing a Christmas card they can become so…
20
Sep
Sep
Recently we held a Kaizen Print event for those entrepreneurs, business owners, sales people and marketers in the Belfast area. The event focused on how we at Kaizen Print create our own marketing plans and how this was shaped by our Managing Directors’ own experience as a marketer, salesperson and business owner. Downloadable Working Documents…
30
Aug
Aug
It’s our pleasure to help our customers understand our products better. There should be no mystery in print. With this in mind we have started to develop posts around our most frequently asked questions on each of our products. Our first product is one of our most popular and for very good reasons. Roller banners…
It’s a competitive world on the high street. With competition rife from online stores, high-street retailers need to work harder than ever to draw customers in. So how do you go about stopping the passing traffic in their tracks and drawing their attention away for their smartphone and on your shop window? We recommend window…
Gift vouchers are a great way to bring in new customers to your business, and although many salons don’t appreciate their potential, gift vouchers are a very effective way to increase sales as well as marketing opportunities. Who doesn’t want to enjoy a treat to a relaxing hair treatment and pampering? Unfortunately, gift cards don’t sell themselves, and if there is…
If your business is not currently offering gift vouchers then you could be missing a BIG opportunity. It goes without saying that word of mouth is critical for your business. So, what better way to offer your customers a means of sharing your brand and product, than by offering your customers a beautifully designed gift voucher? Happy customers love to…
Presentation is everything when it comes to business. Whether it’s pitching to a prospective client, presenting your products to potential customers, or providing educational or informative documents at an exhibition show, the last thing you want is to leave your audience with a bad first impression. Having a nicely designed, high quality, and on-brand presentation folder to hold your important…
So just how important is a service wallet to your customers really… after all, it’s just a folder to keep more important documents in, right? Wrong… Your service wallet is both an advertising opportunity, and a reminder of the quality that your customer has just invested in. It’s vital therefore that you don’t let standards slip when it comes to details…
Window graphics can be a valuable asset to any business. These will be the first thing many people see of your business, and so you will want to leave them with a good impression. When it comes to designing the official artwork to be used in your window graphics, you will want to take your…
We’ve all been there. We’re walking down the main street passed all the bars and we’re confronted with a ream of enthusiastic nightclub promoters looking to entice us into their new exciting club or bar. They’ll pass us the leaflet with that toxic free shot, and we’ll nod politely and say “we’ll be in later”,…
29
Jun
Jun
We all know to get better at something we need to practice. Its general knowledge that if you want to become a better runner, you will need to step up your training regime. Similarly, if you want to become stronger you lift heavier weights. So how can creatives be more, well, creative? Practice. Adding small…
26
Jun
Jun
There’s no denying that the rise in the use of digital marketing has made printed marketing materials feel a little less necessary. However, here at Kaizen Print we know that the perfect marriage of print and design equals sales. We’ve helped many businesses to grow through creating printed materials designed with their customers in mind….
23
Jun
Jun
The rise in the number of people taking the plunge into self-employment, along with the rapid growth of freelance workers has recently made a prominent mark on the UK labour market. And, whilst motivation is an important aspect of the success of any job, it is crucial for freelancers. Without rigid routine and a boss…
Since 2009, kaizen print have been a leading digital printer in Belfast, providing all manner of large format, litho and digital printing for businesses and individuals across Northern Ireland, ROI and the rest of the UK. Our core product range focuses on small format printing, large format printing, display products and a wide range of…
Posters are a great option for inspiring and capturing your customers’ attention. Therefore, they must be created in such a way that will help pull in your customer and leave them wanting more. To design the perfect poster, there are a few things you will need to do in order to make it a success. Of…
If you are looking for another effective way to market to your customers directly from your business, then window graphics can be a great solution for you. Contravision vinyl printing is an ideal method that transforms your window into a billboard, and still lets you see outside! Having this secret extra marketing tool right on…
When it comes to the advertising of your business, PVC banners might not appear to seem the most efficient method nowadays, with so many companies advertising online. However, don’t be fooled! PVC Banners or Vinyl banners are a fantastic way to get your brand out there and are actually more effective than you think. PVC banners offer your business daily exposure, and if placed in the right…
07
Jun
Jun
If your business is suffering from blank walls then there’s something you can do about them. Why leave all that blank space which could be filled with potential advertising? A good way to do this is through the simple addition of wall graphics. Wall graphics will make your walls lovely again, and the best thing…
29
Mar
Mar
You may know kaizenprint.co.uk for our high quality leaflet or roll up banner printing, but for many of our clients we’re primarily known for Booklet Printing Belfast. As one of Belfast’s leading digital printers we are of course specialists in all manner of print, both large and small format. Coupled with our investment in the…
21
Mar
Mar
Flyers are a great resource for businesses they’re a cost-effective way to get across short snippets of info, keeping costs low and engagement rates high. One way of making your flyer exciting is by introducing a neat little fold into the mix, making the information more digestible and exciting to read. When it comes to…
Business Advice, Customer Projects, Marketing Your Business, Printing
Business cards: Be bold, be bespoke
06
Mar
Mar
Consumers have really never had it easier, in 2019 we live in such a competitive environment and while that’s great for the customer, as they have more choice than ever before, brands really have to think outside the box in order for their business to succeed. There is one way to successfully do this; bespoke…
Business Advice, Design, Marketing Your Business, Printing, The Print Hub
Everything you need to know about booklet printing.
14
Feb
Feb
We here at kaizen are experts when it comes to all things print, we have put together this extensive guide to help you master the art of the booklet. Whether it’s designing or simply printing we want to answer all your questions and teach you everything you could possibly want to know about designing and…
07
Feb
Feb
Whenever you consider roller banner printing for your business it’s always wise to consider the use of the roller banner and the specific intent you want it to follow: Key reasons to put up roller banners include: To inform customers of new products, services or promotional offers To provide identification or way finding in offices…
04
Feb
Feb
Whether you order booklets and brochure printing on a daily basis, or this is your first time, we can always improve our knowledge and understanding of print. Even I as I planned this blog post researched brochures to ensure I was up to date with my knowledge before putting pen to paper so to speak….
From today until the end of February, our famous half price roller banner offer is underway. Same great premium roller banner, just half the price. To place your order simply visit our Roller Banner product page and choose the print options suited to your needs. We appreciate that not everyone buys a roller banner every…
We’re not just here for leaflet printing to support your business. Although that’s a big part of our remit, we want to make sure you get the most value and return from your investment in print as possible. With that in mind today we’re going to chat through some of our top tips for you…
I recently read a linkedin article discussing the advantages and disadvantages of presentation cheques for charities and other organisations engaging in fundraising efforts. Throughout the comments discussion turned to the infamous “Cheque Photo”. How fundraising and the photo to congratulate has become so ingrained in our twitter feeds, it has possibly lost some of its…
We’re on the move to new premises
Even is this age of digital marketing, flyers continue to hold their own as one of the most widely used and highly effective marketing tools. Their ability to be almost anything to any business, alongside their cost effectiveness ensures they can be distributed far and wide without exuberant costs. The adaptability of flyer printing sizes…
16
Dec
Dec
To us, leaflets are not just a little bit of paper, but an opportunity for businesses and other groups to present their message to a wide audience. Leaflets can provide a sales message, a community notice and while the medium is paper, the content on each leaflet makes them unique and special.
14
Dec
Dec
Each year in December, Pantone, who are best known for their Pantone Matching System, launch their colour of the year. This yeah the Color Institute has chosen PANTONE 16-1546 Living Coral, as their color of the year. Today we’re going to explain a little bit more about what this is and what it’ll mean for…
13
Dec
Dec
Want to get organised in 2019. You need our desk pads
11
Dec
Dec
Supercharge your sales team with booklet printing
Business cards date back to the 17th century and were a necessity to help customers find businesses and what they did, they even included a map so people could find the place of business. Here today at Kaizen we still understand the impact a business card can have on your business. Even though we live…
Booklet printing is huge part of our business at Kaizen Print. In fact it’s an area we’ve put significant investment into. In the past 12 months we’ve purchased a brand new digital press and a heap of state of the art booklet finishing machinery. Our customers use all manner of booklet printing services within their…
If you haven’t heard of Indie Fude, what rock have you been living under the past 2 years? With a well earned reputation for supplying on the highest quality Irish produce, Indie Fude who are based in Comber, Co.Down have captured the attention of many customers, local and abroad through their online business and retail…
Good time management and timekeeping skills are essential in the office, if you fail to manage your time well your business and work relations will take the brunt of the damage which is obviously unwanted. There are ways in which you can increase time keeping skills in your office either for yourself or your employee’s…
Calendars dictate our everyday, as creatures of habit we stick to schedules to make our work flow digestible and certain dates each year mean a lot to us, such as birthdays, national holidays and anniversaries. Calendars are an important part of our everyday lives but yet they go almost completely unnoticed, installed in our phones,…
We’re one of the best leaflet printers in Belfast. We would claim to be the top dogs, but it’s really an unquantified title. Oh alright then…… Seriously though, we print and finish millions of leaflets each and every year. This experience alongside our commitment to quality and price, ensures we are the perfect choice for…
Big cheque printing is something we’re experts at. Whether it’s a large cheque for presentation or a giant cheque for a photoshoot, we have created a range of products suited to every need and budget. We’ve put together this little presenter to show you all the personalisation options available on your presentation cheque. You can…
Christmas really is a special time of the year, it’s a time for family and friends. A time where you show loved ones you care by the sending and receiving of gifts and Christmas cards. Make this Christmas different from all the rest by making it really special and sending out your own personalised Christmas…
Presentation folders are a force to be reckoned with when used correctly, separating you from peers or competitors. Perhaps you have an internal proposal? A presentation folder can help sway people to see your side of the argument using facts and figures to help shape opinion. It’s no wonder our presentation folders are so popular!…
Calendars are a highly useful product, even as the digital age takes over and most people have a calendar on their phones or on their computer the printed calendar shouldn’t be underestimated. Printed calendars come in lots of different shapes and sizes and most people have one in their office or in their homes, and…
Clients mean a lot to your business regardless of what sector you are in, retail or catering whatever it may be customers and suppliers and others you collaborate with are the ones that keep things running smoothly ensuring your business stays afloat. For all that support they give you, you should give something back. A…
When someone asks you ‘what do you do?’ responding can sometimes be quite awkward, you don’t want to drag it out into a long conversation and bore them, neither do you want to be to technical and completely lose them in a tonne of jargon that they don’t understand. This is where your little pocket…
A large percentage of kaizen’s business comes from the thriving student population that surrounds our office, Queens is just round the corner and Ulster University is relocating to more central location. Whether it’s for end of year shows, powerpoint presentations or even flyers for events at the students union there is a lot of print…
Kraft paper, silk, uncoated, matt and gloss or unlamented. When it comes to what cardstock to use here at kaizen you really are spoilt for choice, but with so many choices how do you go about picking the right one? After it all it is your business card so you want it to be absolutely…
Christmas can be the happiest time of the year for most people it’s a time for family and friends, sharing and giving. A time for closeness and togetherness but it can also be a tough time for people who are missing family or friends that’s why it’s important to remember those who may have drifted…
Desktop calendars are one of our favourite and most popular products around the new year, each year we design our own and send them out to our customers as a way of saying thank you for their custom, they really give you the opportunity to stay ahead of the competition and ensure customers are always…