Business cards – what cardstock to use

Kraft paper, silk, uncoated, matt and gloss or unlamented. When it comes to what cardstock to use here at kaizen you really are spoilt for choice, but with so many choices how do you go about picking the right one? After it all it is your business card so you want it to be absolutely perfect as it reflects your business. So let’s start by going into the options a bit deeper and explaining exactly what they mean.


Kraft paper
Kraft paper is a brown type of card with slight grooves and very minor variances in terms of look, don’t be disheartened by this as it is part of its rustic charm. The reason this card varies is because it’s made using recycled materials so if your a bit of an eco-warrior this is the perfect card to flaunt your commitment to helping the environment. This type of card is perfect for anyone who would describe their business as unique or quirky it gives an authentic, homely feel and would accompany your business perfectly if you prefer the vintage and rustic look better than the clean and polished look. A card of this type can speak volumes about the type of business you run. Brown not your style? Not to worry you can print over this in full colour and your card will be available to pick up in 3 or 6 days.


This is the standard option when it comes to business cards printed at kaizen, this very versatile finish creates a silky smooth effect for your business card (hence the name). This is perfect if your on a budget because it doesn’t cost any extra to create and still leaves you with a great looking business card. These business cards are literally great for anybody. Cheap, versatile and well made they’ll make the perfect accompaniment to your business and are available in 1, 2 or 5 days.


In a world where mustachioed men with beards are becoming the norm it’s okay to be a little rough around the edges. Uncoated business cards are very similar to silk, just without the smooth finish, there still just as durable and affordable and will be ready in 1, 2 or 5 days, your choice!


Matt and Gloss
The ying and yang of the business card world. Matt cards strive to leave you with a non-reflective finish, whereas gloss is accompanied with a super shimmer creating a polished finish. Neither are intended for a specific audience but it’s nice to have a little variety. Both these finishes are considered a luxury business card and are more durable so they come at a larger price. 500 matt cards printed double sided can cost £62 whereas 500 gloss cost £78. A small additional price for a massive quality boost. Make a statement with these luxurious finishes that will leave competitors envious of your business card.



The cheapest luxury business card, at only £50 for 500 their low on cost whilst still high on quality. Not fussed about the finish? Simple get your durable and unique business cards with kaizen for only 10p per card! What more could you want? Because our luxury business cards use the highest quality materials they take a little longer to make and will be ready with you within 5 days.


Here at kaizen we understand everyone’s different, that’s why we offer a large range of finishes to suit you and your business so you can accurately represent your business well. If a business card is something you think will elevate your potential we would love to hear from you. Contact us on 028 9002 2474, email us at: [email protected] or just pop into our head office at 56 Lisburn road Belfast, bt9 6af