Why would we still use business cards in this day in age? No matter what your age, toddler, teenager, adult or elderly – everyone seems to have a digital device at hand. Isn’t it time to move past the old and more traditional business card and replace it with a more up to date method?
Well, the answer is no. So here’s our reasons why you should still invest in business cards:
Digitally conveying contact information is not always convenient or appropriate, and there will be occasions when all you have time to do is introduce yourself and hand someone a business card. Not everyone relies on or is comfortable with digital devices, such as smartphones and tablets, so business cards are an essential tool for letting people know how to contact you. Some people also appreciate more traditional forms of communication and expect to exchange business cards.
They’re never inaccessible because of dead spots or Internet outages. You can use them at a remote fishing camp or at an industry conference in the mid-city hotel. You can even exchange them in situations where your cell phones need to be turned off, such as on planes or in hospitals. Keep a few in your wallet or purse, and you have them whenever you need them
Networking is a critical part of growing your business and making valuable connections. But when you attend conventions, seminars, and meetings, you won’t always be able to interact with each and every professional there. Carrying your business card becomes all the more important. You can easily hand out your business card to people you haven’t been able to start a discussion with or even place a stack of business cards on a convention table for people to grab as they walk by. Business cards allow you to connect with even more professionals and make the most of your time.
If you carry your business card along with you to a convention, seminar, or talk, you won’t have to juggle with a notebook and pen when exchanging contact information. Your smartphone and other gadgets are cool, but they aren’t as sophisticated as your beautiful business card. This is a great opportunity to impress potential investors and clients with your professionalism.
Another reason to have your business card printed are all of the ways that you can customize your card. You have the option to be as creative as possible to attract potential clients. The creative design of your business card should be eye-catching and immediately connect with your audience. It should also flow seamlessly with your other marketing materials and branding, like your logo, website, etc.
Obviously, you promote your small business when you hand out a business card. You’re hoping that the person you’re giving it to will use the information on the card to contact you. But why stop there?
Turning your business card into a brochure goes beyond giving contact info and tells the prospective client or customer why they should call you, too. Take it a step further and turn your business card into a promotional item that will serve as a visible daily reminder of your business
You should see your business card as an icebreaker. It stimulates intrigue in people and helps you develop interpersonal relations with potential clients. Sharing your business card is an easy first step in reputation building. as well as the first impression that you make on potential clients.