How to brand your wedding

Wedding Stationery Kaizen Weddings

Here at Kaizen Print, we understand the importance of creating a wedding that reflects both you and your partner. It is the perfect opportunity to express both yourselves and your unique style. Whether into festivals or are a lover of the ’80s, the theme of your wedding can celebrate everything you adore as a couple!

Branding your wedding may sound O.T.T. – but rest assured, it can actually be an easy way to decide every detail of your wedding day. 

Our team of talented designers have helped countless brides and grooms create the perfect look for their big day and we’ve accumulated our top tips on how to brand your wedding below.

Gather inspiration

Pinterest is a great way to collect that much needed early inspiration for your wedding. It has pictures to help you pinpoint your theme and create a vision, from flower inspiration to wedding dresses, invitations and more. Go on, give it a go!

Create a board and pin your favourite looks to help you decide on an aesthetic. Do you want a modern, crisp wedding that features Whites and Ivories? A pastel theme (baby pinks, pastel lilac)? Or even a rustic wedding? We believe that this is the perfect image-based platform to truly get your creative juices flowing.

You can also create a mood board that can help show your florist/caterer /make-up artist exactly what you are looking for. This can save considerable time going back and forth! Build up a mood board with fonts, colours, textures and cutouts whether you’re doing it yourself or with a professional planner.

Attending local wedding fairs can be a fun day out. You can taste cakes, sip on Prosecco, discover the need for a chocolate fondue machine…and get lots of freebies in the process. That’s a win-win.

The early stages can give you a roadmap to identify and make communicating with businesses straightforward. Ultimately, they want to understand what you want, so firstly you will need to have a clear idea of your theme. 

The finer details can make a big impact

Just like any business, a logo can be a great way to create a solid brand. The good news – you already have a brand, you as a couple! If you are artsy, why not opt for a comic book style logo? Or if you are a romantic couple, why not try beautiful calligraphy? 

When you utilise logos, the overall theme has the potential to look outstanding! From invitations, table cards and balloons to the bigger scaled items like flower walls and wedding cakes … 

The colour theme of your wedding can be decided early and will create a coherent feel to your wedding. If you’re one for the simple things in life, you are likely thinking of sticking to whites. However, you could add pops of pastel colours to enhance the table centrepieces, the flowers and the chair covers. 

If you want a modern wedding you could choose two bright colours as a central focus and carry this from your bridesmaid dresses, all the way through to the font on your wedding stationery!

Save the dates

The save the date will get your guest excited and provide an early insight into your wedding theme. At Kaizenprint you can really get creative with this!

Some of our suggestions are as follows:

For a beach themed wedding (or to hint at your wedding is by the sea) you could add watercolour or have the invite shaped like a shell. 

If your wedding will involve beautiful detailing you could opt for a laser cut touch to give a hint to the intricate nature of your wedding.

Considering using an infographic card to map out the details of your relationship in a quirky way with small images of dates, and locations.

For a retro / tropical theme you could shape it as a pineapple with some gold font!

Thinking even more outside the box – what better way to have your guests pencil you in their diary than to brand a pen or pencil with your name and date?! With our bespoke Save the Date service the possibilities seem truly endless.

We hope this article has inspired you! We believe in providing every wedding client with a personalised service. From invites and rsvp’s to table plans, order of service and thank you cards, we have everything you need to create a tailor-made wedding design service especially for you.

Our range of luxurious paper stocks, unbelievable finishes, beautifully crafted design and down to earth pricing will ensure you leave with your expectations not only met, but greatly exceeded.

Call us on call on 028 9002 2474 or email us to arrange a design appointment. Here at Kazienprint we are happy to help in both print and design queries to help you with your big day!