Business cards are possibly the most under rated marketing tools at a business’ disposal.
The ultimate combination of old school professionalism and credibility meets modern design and branding. Business cards are a modest yet a powerful way to introduce yourself and your business.
Let’s take a look at how small business cards make big impact!
Business cards build a strong first impression
Using a business card is a simple yet effective way to introduce yourself, your profession and your business.
Small enough to carry in a wallet or pocket, they are easily kept at the ready 24/7 as and when you need them.
They hold all important info, your business name, your business role, where to contact you and how to learn more about your company.
What’s special about a business card is that it gives you a physical marketing tool that is modest yet professional.
Business cards build credibility that you part of a genuine brick and mortar business with a solid brand and contact details. Not only does a business card provide an ice breaker, they help you establish the next step in your business relationship, with a physical item your client can’t simply forget.
Business cards get people’s attention
A beautifully designed business card is highly engaging. We know what to expect with a business card and we know that it will not waste our time. Placed in your hand, business cards are irresistible to look at and by adding visual attractive elements you can quickly grab people’s attention.
Get the most from your business card:
- Capture your brand personality with a great design
- Consider your cardstock
- Explore an interesting cut
- Enhance with a bespoke finish
Capture your brand personality with a great design
Make a lasting first impression with a one of a kind design that sets you apart from your competition.
The combination of design elements should be unique to you and reflect your brand personality and ethos and there are endless design possibilities to explore. From geometric shapes to flowing organic lines, bold colour to minimal and elegant styling.
A unique combination of colours, shapes, illustrations and fonts will capture your brand visually and deliver a lasting impression.
Consider a luxe or textured cardstock
A business card’s material is as, if not more, important than the design itself.
At Kaizen Print, we ensure that all of our business cards are made of high-quality material. Our standard business cards are made on 350gsm silk while our luxury business cards take advantage of 400gsm silk giving that extra weight and durability.
If your brand is clean and simple rather than bold and colourful then a beautiful non-standard cardstock delivers a first impression that is big on quality.
A luxury textured stock is perfect for a high end business as it shows clients that you value quality and pay attention to the finer details.
If your business is environmentally focused then you may consider a recycled or Kraft cardstock that reflects your brand ethics and values.
Explore an interesting business card cut
An interesting cut for your business card is another top way to show your clients that you don’t follow the crowd.
Rounded corners feel beautiful in hand and don’t catch in your wallet. Or perhaps you could explore an unusual cut that mirrors your logo and reinforces brand awareness.
Enhance your business card with a special finish
There are so many ways to add a touch of class and uniqueness to your business card. Foil stamping? Embossing elements? There are endless ways to make a big impact with a small business card.
At Kaizen Print we provide outstanding quality business cards. To find out more about how we can help you can visit our business cards page, or get in touch via our contact form or by calling 028 9002 2474.
