The price does not matter


One of the most commonly used sales tools is the discounted price, but I argue the fact that, price is not the determining factor in most sales. Service, Quality, Speed of Service, Customer Satisfaction all rank higher than price when customers are deciding to purchase. The price comes secondary to this, and is only a factor when a sales person displays none of the above attributes. Are you that sales person? I hope not. Being prompt and professional with all your business communications will set you above the majority of sales people. Why quibble and compete over price, when a high quality service will present your business and services in a positive manner.

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