Clan Wars 6: Kaizen Sponsorship
17th January 2011 : 4:26PM Posted by Connor mc Auley
If you look closely in the background, you can see the Kaizen Print & Marketing branding on the octagon corner. This is the second Clan Wars event we have sponsored. Each being better than the last.
Next up is the Ulster Hall on Saturday 28th May
Clan Wars 7 Event
0 Replies | Marketing Advice
Design/Print Study - TW Sports 2011 Wall planner
7th January 2011 : 9:24AM Posted by Connor mc Auley
TW Sports is a leader in local soccer coaching from toddlers to teenagers. Director and Head Coach Tim Wareing has over 15 years experience in coaching & holds the prestigious UEFA European ‘A’ Licence.
Tims' attention to detail is second to none. Where other make do, Tim is a total perfectionist. He know what he wants and is a pleasure to work with.
Over the past year Kaizen have worked on a variety of projects. From Flyers to Posters, Welcome Packs to Wall Planners we've had the pleasure of designing and printing a variety of projects for TW Sports.
You can find out more by visiting www.ToddlerSoccer.Org & www.CoachTim.Org
0 Replies | Printing
Small Business Tip - Keep your Website updated
6th January 2011 : 9:13AM Posted by Connor mc Auley
Ever heard the story of the cleaner with the dirty home? Nope, must be a Lisburn thing then. The gist of the story is that the cleaner is too busy cleaning other peoples homes and offices that she forgets to clean her own. After a while the customers dry up and the only home she has to clean is her own.
The moral of this long winded story is that you have to make time to keep your own house in shape or else you could be spending a fair bit of time there.
At Kaizen Print, we try and blog once a week, check all prices monthly and post on our Facebook once a day (something like this post). Not only does this keep things fresh for your customers, but provides fresh content for google to see and hopefully rank you for.
Things you might like to try
1) Blogging once a day
2) Updating your pricelist monthly
3) Adding any news to your site weekly
0 Replies | Marketing Advice
The Printers Friend - Size Matters….
5th January 2011 : 8:34AM Posted by Connor mc Auley
This is the first in our Printers Friend series of hints and tips to help our customers when deciding their needs for printing.
Keeping to standard paper sizes, reduces wastage and keeps prices at a minimum. We'll always advise you on the best size of print for your needs, however our most common print sizes are A3 for Posters, A4 for Letterheads, A5 for Flyers and A6 for postcards.
The diagram below shows how each paper size relates to the next. As you can see, each is proportionate to the next. A2 is twice the size of A3, which is double the size of A4 etc.
0 Replies | Printing
Article Test
3rd January 2011 : 2:32PM Posted by Connor mc Auley
Testing Facebook integration. WM
0 Replies | Printing
Back to Work Belfast!
3rd January 2011 : 2:05PM Posted by Connor mc Auley
We Spent all of the Christmas break working on Marketing ideas for Kaizen Print, so expect some great offers, small business marketing ideas, print/design studies and loads more.
We are also launching our Fabulous Flyer Buying Guide tomorrow. So be sure to check it out!
0 Replies | Printing
New Kaizen Print Belfast City Centre Offices
29th October 2010 : 7:39AM Posted by Connor mc Auley
The Kaizen Print and Marketing finally has a new home. No longer are we confined to our home studios, but rather have a fantastic "loft style" office, right in the heart of Belfast City Centre, complete with a baby grand piano due to go on tour with the world renowned artist Herbie Hancock.
Where else would you get it?
For those who want to drop in, for a coffee, chat, or even just a nosey, our new address is:
Kaizen Print & Marketing
Alexander House
Faktura Offices - 17a Ormeau Avenue
Belfast
BT2 8HD
See you all soon
Kaizen
0 Replies | Printing
Shell LiveWIRE 'Hot 40'
11th September 2010 : 2:40PM Posted by Connor mc Auley
The Shell LiveWIRE Young Entrepreneur of the Year Award 2010 competition received hundreds of applications from across the UK, and following an initial sift for eligibility and completeness, our panel of independent judges has now narrowed them down to a shortlist of the very best regional entries which we have dubbed the Shell LiveWIRE ‘Hot 40’.
In no particular order, these are;
North East & North West (6 shortlisted)
David Lynch & David Giles (Lynch Healthcare)
Danielle Dunn (Danielle Dunn Creative Agency)
Cathi Harrison (Para-Sols)
Tony Haifeng Guo (AeroDNA Ltd)
Laurent Van Houcke & Christopher Baker-Brian (BBOXX Ltd)
Shira Rubin (Learn2Lingo)
Northern Ireland & Wales (6 shortlisted)
Connor McAuley (Kaizen Print and Marketing)
William Allingham (Allingham QUADCRATE Ltd)
Nathan John Dicks (Rewise Learning Ltd)
David Stone (UKloupes)
Rachel Bryan (Veritas Language Solutions Ltd)
Max Broadfield (Crazyplay Limited)
London & East of England (8 shortlisted)
Daniel Price & Jonathan Sitton (Infinity Reliance)
Claire Watt-Smith (BoBelle Ltd)
Stephen Rapoport (Crashpadder UK Ltd)
Tom Allason (Shutl Ltd)
Phillippa Black & Joan Murphy (FRAME)
Sam Bradley (BCHire Ltd)
Jannen Vamadeva (Anytime Doctor)
Amar Lodhia (The Small Business Consultancy CIC)
South East & South West (8 shortlisted)
Charlotte Sapey (Integr8 Dance)
Nick Proctor (Amber Energy Consultants Ltd)
James Pentreath (Leadership Consulting Partners Ltd)
David Erasmus (Cubate)
Waqas Sagar & Nabeel Qureshi (ACCOTAX – Certified Accountants & Tax Consultants)
Charmaine Kemp (Wheelie Good Mobility)
Christina Bassadone (Task Angels)
Stephen Burton (Green Room Ales Ltd)
Scotland (6 shortlisted)
Ben & Rosemary Scrimgeour (Ben Scrimgeour Building Workshop Ltd)
Michael Holliday & Chris Hall (Roots Design Workshop Limited)
Hamish Robertson (RT Franchise Limited)
Steven Deans (Deans Civil Engineering Limited)
Gillian Chalmers (Parma Vintage)
Christopher McBride (Devonto Ltd)
Midlands & Yorkshire (6 shortlisted)
Ruth Ferguson (Olga Olsson)
Nathan Bestwick (If Works Limited)
Janan Thomson (Export Connections)
Kathryn Holloway (Promofix Limited)
Jessica Grosvenor (Freelance Training and Consultancy)
Elizabeth Sleeman (One and Only Collections Ltd)
What happens next?
Over the next 7 days, a team of Regional Judges will be looking at each of these applicants to decide on the 8 that will make it through to our UK Final in London on 13th October.
Find out more about the Shell LiveWIRE LIVE! event and UK Final.
Thanks to our Sifting Panel
Many thanks to our independent sifting panel of Di Gates (Women Into The Network), Richard Clark (PNE Group) and Ian Brown (One North East) for spending a gruelling day helping us get the shortlist down to our Shell LiveWIRE 'Hot 40'.
Thanks also to the Live Theatre in Newcastle upon Tyne for providing us with a venue for the sift.
0 Replies | Social Media Marketing
Business Letterheads from the greats
4th September 2010 : 3:55PM Posted by Connor mc Auley
Sometimes, you just can't decide on a business letterhead. What colours to use, what text to include, what text to exclude? It all gets very serious if we're totally honest.
If you want a little help designing your letterheads give us a call. But for now, here are some of the worlds classic letterheads from people we aspire to be or to work for including:
Pixar
Shirley Temple
Potato Corp - Classic American style
And after all this, if you decide to check out our Letterhead prices please click here
0 Replies | Printing
Social Media Marketing: Denon 100
4th September 2010 : 1:05PM Posted by Connor mc Auley
As we fast approach our 1st business birthday, it s shocking how much we’ve grown... At the grand old age of one, we have achieved so much. From printing out millionth flyer earlier this year, to making serious headway within the corporate and multi-national business sectors, the advertising and online marketing side of Kaizen is now steady on its feet and cutting teeth... I think we’re almost out of nappies now too...
This week, we launched our first truly international campaign. A momentous occasion for us, as everyone knows what serious hifi geeks we are!
Denon the worldwide high end audiovisual brand are celebrating their 100th Year anniversary. They have tasked us with launching a social media campaign & generating online awareness throughout the course of the year. This is no doubt a great opportunity to showcase our talents and we can’t wait.
Yes we have been very very busy - and no we havent considered any external marketing, but our social media services are not presented in a scattered approach, but tailored to the customers we know it will work for and have the confidence in us to provide such a service.
Our referrals online are the testament to social media work we undertake and furthermore a great opportunity to showcase that social media does work for small local businesses and international ones alike.
As part of the campaign we have launched the Denon 100 Facebook Fan Page & also the Denon 100 microsite and will be promoting these extensively over the next year.
Have a look, become a fan and enter for your chance to win a DM38 Microsystem and some fabulous noise canceling headphones.
If you are interested in finding out how social media can help your business, please give us a call on 028 9002 2474
